“Kyle is a unique and valuable find for any organization. His passion is relentless and truly unmatched. I met Kyle when we hired him to be our first and only (at that time) copywriter. He went on to build a content empire at The Clymb that has been recognized publicly and industry-wide as world-class. He doesn’t just write and edit beautiful things with a narrow focus. He creates content with a purpose. Content that drives results. Before meeting Kyle, I never thought someone with his skill set existed and I’m glad I was wrong. From launching one of the most beautiful online magazines to building an efficient team of conversion-oriented copywriters to creating a high-level strategy for our social programs Kyle has inspired us all. I would, undoubtedly recommend him to anyone good enough to snatch him.”

— Britt Olsen, Head of North American Marketing, ON Running


“I had the pleasure of working with Kyle when I was the CMO of The Clymb. Kyle has a rare combination of skills. At the core, he's an exceptional copywriter and a great people leader. His team look to him for direction and inspiration and he shares both willingly. An essential skill in a dynamic e-commerce environment, Kyle is prolific in the volume of high-quality work he's able to produce.

In addition to being a great copywriter and manager, Kyle built The Clymb's content marketing strategy from the bottom-up. The quality of the content he's produced has been exceptional. This, combined with his keen understanding of how to use social channels as a means of syndicating content has led to a highly successful program that engages outdoor enthusiasts and drives traffic and sales.

Finally, I always found Kyle to be one of those people who was always willing to take on new challenges, even projects arguably outside of his job description. He's a committed, hardworking leader and I hope to have the opportunity to work with Kyle again in the future!”

—Tom Vogl, CMO, The Clymb (Formerly CMO at Redfin, SVP of Marketing at REI)


"I have worked with many copywriters and editorial leaders over my career and it is rare to find someone with Kyle's exceptional ability to drive brand storytelling through copywriting and integrated editorial campaigns. He is smart, results driven and knows how to operate in a fact-paced and demanding environment. A great person to have on your team."

—Mike Steck, VP Marketing, The Clymb (Formerly Global VP of Marketing at Wilson Sports)


"Kyle is a master writer and editor, but it's his ability to quickly envision and build content programs that earned him a gold star in my book. He has ideas. He's strategic. He understands how to adapt and apply his craft based on the personality of a brand. And he makes it all happen by tapping his and his team's talents, rallying others to his cause and leveraging vendors and his extensive network of contributors. Kyle is also damn enjoyable to work with and keeps an eye on the health and happiness of his co-workers: He once organized a company-wide hooky day--management approved, of course--so his fellow employees could SUP on the river in the summer. Just another reason you want him on board... "

—Valerie Hamm, Senior Director of Brand, Simple (Formerly SVP of Marketing at Umpqua Bank)


“I had the pleasure of working with Kyle on Simple's growth marketing team and saw him transform the Simple blog from a sad, outdated run-of-the-mill company blog into a full-fledged content publishing machine. He led the charge on working with an external agency to redesign the entire blog, which led to a much more pleasing and organized aesthetic with higher visitor engagement. He generated new content themes and stories ideas that were well received by the Simple community.

I could keep going on about all the amazing things Kyle did with content at Simple, but the bottom line is, if you're considering him for a position don't think twice—hire him.”

—Christopher Slowik, Digital Marketing Manager, Simple


“Kyle is a brilliant copywriter and strategist. He can quickly form a holistic approach through otherwise chaotic components, creating communications with incredible reach and engagement. I definitely recommend working with Kyle if you get the chance.”

—Jesse Pierson, Director of Marketing, FigurePlant


"Wend’s talented former editor Kyle Cassidy says that while he sometimes turned down a pitch on the basis of its carbon footprint, the magazine never wanted for content." —Brian Kevin, excerpted from his FOLIO story (more of an obituary, really) titled, "The End of Wend: On the complexities and contradictions of niche enthusiast publishing"